Ford named Official Truck and SUV of Yankees

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Ford named Official Truck and SUV of Yankees
24 April 2009, 8:01 am

Filed under: Marketing/Advertising, Ford, Lifestyle

Audi is the official luxury vehicle of the New York Yankees, Toyota said it's a sponsor but hasn't said how, and now Ford joins the cavalcade of motorized Yankee stadium financial backers by providing the official truck and SUV of the pinstriped boys. The deal is mostly for signage on the field and concourse, along with Yankees promo materials, with some display dates thrown in (as with the Audi deal) on Babe Ruth Plaza. Ford hasn't said how long the partnership will last, but we suppose it's best to throw coin at promoting trucks and SUVs with the way gas prices are right now. With the new Yankee stadium giving up a record number of homers, maybe Ford can knock it out of the park as well. You can check out Ford's press release after the jump.Continue reading Ford named Official Truck and SUV of Yankees

Ford named Official Truck and SUV of Yankees originally appeared on Autoblog on Fri, 24 Apr 2009 08:01:00 EST. Please see our terms for use of feeds.

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Source: Autoblog